Pappas Realty Co... "Commercial Real Estate...Exclusively" in Northeast Ohio since 1957

Monday, February 27, 2006

"Get Real" Estate ** via Pike Net Dispatch

Humor and Real Estate... Do you remember the series of Dispatches several years ago about real estate company taglines (Sep 10, 17 and 26, 2002)? OK, they were not very memorable. Pretty uninspiring, actually. Nothing like Taco Bell's "Think outside the bun."
But they prompted real estate writer Lois Weiss to send me her favorite real estate tagline from a cartoon. It still gets me smiling. Here's how she described it.
A man is walking down a small town street looking at store windows. Their signs read in sequence: Real Estate, Unreal Estate, Surreal Estate, and "Get Real" Estate. Sounds like a Dr. Phil franchise. (Cartoonist: David Jacobson)
My own favorite real estate cartoon is by William Hamilton. Two thirty-something successful young blades are sharing a glass of wine at a bar. One says to the other, "So what drove you into real estate?" (Maybe I'm a little weird.)
We all enjoy humor and humorous people in the workplace. But you don't hear many real estate jokes like you hear jokes about other professions. Why is that?
Many years ago, I think I remember Sam Zell telling a joke apropos of a previous real estate Bubble. It was about the sale of a can of sardines. As the can is sold from buyer to buyer, the price escalates wildly -- $1, $2, $5, $10, $25. The final buyer opens the can. The sardines are bad. He complains and is told by the seller, "Hey, those sardines are for trading, not for eating."
I hope this makes you smile! If not, what real estate cartoon or joke makes you laugh?
-- Peter Pike


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